Following the launch of the Hudson Valley Cabernet Franc Coalition’s brand identity, we developed an awareness campaign to get the word out about the Coalition’s mission. Highly-visible vineyard and tasting room signage, informative handouts, and event swag were emblazoned with the intriguing hawk icon, begging consumers to ponder its symbolism. (Why the hawk? Spoiler alert: they are a welcome sight in the Hudson Valley’s vineyards!)
Services:
Brand Development
Content Development
Print Design
Graphics and Signage
Print Production